Collection: Pantone Yarn Color of the Month
A specially curated selection of yarns that have a portion of the Pantone color of the month in them. These are based off the Pantone color of the year, starting with 2024 and going in reverse. On sale for that month only.
The August color of the month is on hiatus to make room for our 5-year website anniversary celebration! 20% off everything on the website for the month of August. Discount will automatically apply at checkout. Excludes items already on sale, taxes and shipping. Expires at midnight PST on August 31, 2024.
Each year, Pantone continues its annual tradition of selecting a color trend for the new year. Being color experts, by being considered an industry standard, they wanted to start a conversation about the role colors play in daily life. In 1999, Pantone created the color of the year educational program, with a goal to draw attention to the relationship between color and culture.
The color of the year reflects what is taking place in our global culture at that moment in time. Through careful observation and consideration throughout the year, the Pantone team of global color experts arrive at a selection. It is a culmination of the macro-level color trend forecasting and research that the global team involved with the Pantone Color Institute conducts year-round that informs this selection.
The team discusses color psychology and color trend research as they look to connect the mood of the global spirit or mood with the corresponding color family. From there, the team drills down to identify the exact right shade. It is always a challenging process. The team also considers the color name in the selection process as names immediately conjure up an image and a feeling. Making sure the name of the color of the year resonates and can easily and intuitively convey the message that is looking to be sent.
From pantone.com